Persuasive communication

Persuasive communication & presentation

Whether you are preparing for an important presentation, meeting or negotiation, the science of persuasion can increase your chances to succeed.

Besides communicating to the rational part of your audience’s minds you must not forget about their subconscious. Small changes in the order and framing of presented information and the communication context you create can help you build authority, urgency and significantly improve your persuasiveness.

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